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Remember the Audi versus BMW billboard battle in Los Angeles? The marketing campaign was a huge hit and created a tremendous buzz in the press. Both automobile giants used print advertisements to create campaigns that people still love to talk about. In an era of digital advertising saturation, high impact print visuals beat the clutter and help stand out. Large Format Printers (LFP) empower businesses with advanced printing capabilities by printing high-quality banners, visuals, and posters. Standard office printers are convenient for printing simple documents such as memos, slide decks, or invoices. But if your printing requires large prints and in a vast volume, Large Format Printers can be a useful resource for your business.Let’s take a look at how Large Format Printers can positively impact your business:
• Superior Quality: With their bigger size, Large Format Printers also give you excellent printing quality. Developments and innovations in printing technology have helped Large Format Printers achieve high vibrancy levels and detail. Improvements in print heads and ink ejection give pro-quality results that can boost your marketing and help your business grow. You can attract potential customers to your store or business through billboards and posters which highlight your business.
• Reliable Printing Solution: Along with superior quality, your printer also needs to be reliable – it needs to deliver high-quality prints consistently. Large Format Printers now come with advanced nozzle compensation technology and anti-clogging systems. This keeps the print heads clean and ever ready for printing, even if they have been idle for some time.
• Higher Efficiency: New age Large Format Printers are highly efficient and can print with speed. You can print more than twelve high-quality posters in an hour. An in-house Large Format Printer can save your business’s precious time wasted in the pick-up and delivery of posters. With a highly capable machine at your disposal, you can test prints anytime with ease, giving your business total control over its printing needs.
• Connectivity: Most new Large Format Printers now come with Wi-Fi connectivity and a mobile app. You can send files for printing directly from your phones, tablets, or laptops wirelessly. Cloud connectivity also enables your employees to upload documents on the cloud for printing from anywhere.
• Easy to Operate: Large Format Printers are straightforward to use and can be easily configured to suit your business needs. Their versatile printing capabilities make them ideal printers for marketing companies, architecture firms, schools, and many others.
What to Print on Large Format Printers?
1. Posters for Trade Shows and Expos: With a Large Format Printer, you can create high impact marketing posters for your trade show and expo booths.
2. Brand your company car: Company cars branded with your business logo can be a great marketing tool. With a Large Format Printer, you can make your company cars look stunning and make them stand out on the road.
With an in-house Large Format Printer, you can experiment with different designs and graphics for your marketing materials. You can print posters, brochures, and pamphlets easily without the hassle of outsourcing to a printing agency and wasting precious hours in coordinating with them.
4. Printing Material Options: Large Format Printers give you the flexibility to print on a variety of materials. You can easily print stunning graphics on wallpapers, wood, fabric, coated metal, PVC, and vinyl. Whether you are printing t-shirts, murals, or floor graphics to attract your customers, a Large Format Printer can handle everything!
Large Format Printers can be a smart investment for growing your business. They empower businesses with the potential to create lasting impact, as shown aptly by the marketing professionals at BMW and Audi. With stunning prints, marketing and advertising professionals can create impactful campaigns that catch people’s attention. Moreover, Engineering, Architecture, and Construction firms can also use Large Format Printers to produce high-quality blueprints of their projects and create positive impressions on their clients.
Check out our range of large format printers here.
About CityBlue Technologies
CityBlue Technologies partners with industry-leading companies to offer the latest large format printing technology. We pair the latest technology with our expert sales staff and our experienced service team to provide our customers with the best possible service. Together with our strategic partners, CityBlue Technologies truly delivers solutions beyond expectations.